Question 1

What does the Marketing Constraint Diagnostic do?

Accepted Answer

It asks ten questions to identify which of five core marketing constraints is blocking growth: Market, Message, Motion, Model or Moment. Measurement works as the lens over all five: answers about what you can't see feed an instrument check instead of a score. It's built on JD Prater's 5M framework, which locates the bottleneck before you prescribe a fix.

Question 2

How do the ten questions work?

Accepted Answer

The questions are multi-select, so you pick everything that fits rather than a single answer. The diagnostic is built on the idea that go-to-market problems often get mislabeled, and fixes then land on the wrong layer.

Question 3

What do I get at the end?

Accepted Answer

You get your primary constraint, a confidence tier, one specific action you can take this week, and an instrument check to run on the numbers behind the result. If a second constraint scores close behind, the result flags it as worth watching.

Find the constraint